Getting referrals is not only simple, it is inexpensive and the lead closing rate is at least six times better. Yet very few business owners or sales people actually ask for referrals or testimonials.
Scooped by
Barry Deutsch
onto Leveraging LinkedIn for Success May 28, 2013 6:29 PM
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Nick Baldock talks about how to ask for testimonials in his blog article. - good reminder that you should "always be asking" for testimonials.
One of the key elements of building an effective Chair profile that we work on in my Chair LinkedIn Coaching Program is the importance of testimonials from existing members.
Is there any reason why your member (if they are on LinkedIn) would write a glowing testimonal of the value they've gotten from their vistage membership under your Chair leadership?
People finding you on Google and LinkedIn want "proof" that others have received value from you - particularly when many new members can pick and choose who they would like to be their chair.
Have you made this a goal: Get all current members on LinkedIn to write a lengthy, deep, and specific testimonial for you as a Chair?
Barry Deutsch
Social Media Coach to Vistage and TEC Chairs
Are you reading our dedicated Chair blog to learn how to create an abundance of CEO referrals?
http://www.impacthiringsolutions.com/vistagechairs