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Scoop.it!
Write one letter that tells your story a number of different ways. Yes, it's possible. And done well, it's surprisingly persuasive. You write your letter in five parts: 
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Scoop.it!
Trish Sadar's insight:
One thing that holds to be true is that all organizations and recruitment processes are not alike. So what is the majority of companies don't read your cover letter...my advice is to still take the time and effort to customize and personalize your cover letter.
Find out who the hiring manager is, and address the cover letter and resume to them if possible. Avoid being too formal and too cold, instead I suggest that the cover letter should be an extension of your resume. Same spirit, personality, and branding. (Of course needs to be professional)
Next use the cover letter to introduce yourself and highlight the key points of your experience, competencies, etc. that fit with the job posting.
Please do take a moment to read the article.
Make it a great day!
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